When you do it right, you do it once. Our next generation masonry paint gives you the confidence the job is done properly, so don’t not have to think about it again.
Your home stays wet
This isn’t about extreme weather or one bad winter, it’s years of exposure to rain that standard masonry paint often isn’t able to cope with.
Over time, pressure builds, problems develop and paint fails far sooner than expected, making repainting feel like a temporary fix rather than a solution.
Standard masonry paint often asks your home to accept a compromise – keep water out or let walls breathe. On exposed homes, that compromise shows up as damp, peeling paint and wasted time and money.
But you don’t need to choose anymore. With our cutting-edge nano-technology, you get the best of both worlds.
How it works
Super hydrophobic
Imagine trying to balance a ball on the tip of a pencil. With so little contact, the ball can’t stick so it rolls away. That’s the principle behind how our clever nano-technology works.
Instead of soaking into your home, our paint causes rain to simply roll off your walls, reducing water absorption by as much as 96%.
Highly breathable
Instead of sealing the wall, our nano-technology lines the pores, so water vapour can naturally escape rather than becoming trapped behind the paint. With SD values below 0.03, Emperor Masonry Paint and Emperor Masonry Creme sit in the same breathability range as limewash.
This means your walls stay dry, healthy and protected, so you can feel confident you’ve solved the problem properly and won’t be dealing with the same issues again in a few years.
What this means for your home
The same protection. Your choice of finish.
Every exterior wall deserves protection from constant weathering. You may want to transform the look of your home with colour or maintain the natural beauty of masonry as it is.
That’s why we created two products, built to perform in exactly the same way while giving you a choice of appearance.
‘The best masonry paint on the market… nothing comes close.’
The Decorators Forum
Performance should be proven, not promised. Independent testing, third-party certification and a lifetime guarantee mean you know exactly what you are putting on your home, and why it will perform year after year.
Paint your home for the last time
Ready to be the envy of your street? Start your project with a sample or speak with our technical team for practical guidance to help you decide the best approach for your home.
You've got questions? We've got the answers
How does this compare to other masonry paints?
On the surface lot’s of masonry paints look like they perform in the same way. They all promise protection, breathability and durability. The key difference is that our formulation has been engineered using nano-scale technology rather than standard film-forming methods.
The real difference becomes clear when you look at the data behind those claims. Every benefit we talk about, from breathability to 25 year performance, has been independently tested.
Our products have undergone rigorous testing by the UKAS accredited, world-leading laboratory, Lucideon, and we disclose every result for full transparency.
How has it been tested?
The Emperor range of products has been independently tested by numerous UKAS accredited testing bodies to confirm their performance. The products have been shown to pass four testing standards; EAD 040083-00-0404 (external thermal insulation composite), EAD 090062-00-0404 (25 year hygrothermal performance), BS EN ISO 12572 (water vapour resistance) and BS EN ISO 7783:2011 (water vapour diffusion). Together, these standards verify all critical aspects of masonry paint performance, including durability, weather resistance, breathability and heat performance.
Emperor Masonry Paint has also been awarded the BBA Agrément Certification, a mark of excellence based on national and European standards. It passed every quality standard required as part of the testing, further validating the performance of our formulation across durability, weather resistance and resistance to growth.
We want you to have the proof you need, with all performance information backed by real test results, not just claims. For full details read our independent testing results.
Can anyone apply Emperor Paint products?
Emperor Paint products are easy to apply using a brush, roller or airless spray machine. Specific details about how to prepare the surface and how best to apply the products can be found on our handy how to apply guides or on our datasheets.
Does it comes with a guarantee?
Yes, we are so confident Emperor Masonry Paint and Emperor Masonry Creme will never peel, flake or blister that we offer a lifetime guarantee.
In independent testing conducted by a UKAS accredited laboratory, both products were found to have no change in performance or appearance after 25 years of harsh weathering, which is why we have complete confidence that they will actually far exceed this 25 year proven performance.