Highly Breathable
The breathability you need
Emperor nano-technology ensures not only are Emperor Paint products breathable, but they are highly breathable.
What is breathability?
Exterior walls and other surfaces are constantly exposed to moisture from both outside and inside. Rain can drive water into the wall, while everyday activities inside our homes generate water vapour that moves outwards.
Breathability refers to how easily water vapour can pass through that surface.
For a wall to perform properly, this moisture needs to be able to freely escape without being trapped and building up inside your home.
Aren't all exterior paints breathable?
If breathability is so important, you would expect all paints designed for exterior walls are breathable. Unfortunately, that isn’t the case.
The majority of exterior paints and coatings are acrylic-based formulations. The problem is, acrylic resins often restrict water vapour movement, meaning they aren’t highly breathable.
This is where confusion starts. Many products are described as ‘breathable’, but even a small amount of vapour movement can meet that description. The reality is, once applied to your home they often don’t allow enough moisture to naturally escape your home, causing peeling paint, damp and even structural damage.
To make matters worse, most paints do not disclose their breathability values, making it difficult to understand how they will perform in real conditions.
The solution
This is where our innovative formulation works differently. Cutting-edge nano-technology lines the pores of surfaces without sealing them, allowing water vapour to freely pass through without becoming trapped in any way.
This combined with our plastic-free formulation means that Emperor Paint products come with SD values of 0.03 or lower, giving them extremely high breathability.
These were measured in accordance with BS EN ISO 7783:2011 by the independent UKAS accredited laboratory, Lucideon.
SD value of 0.03 sits within the highest vapour permeability range, comparable to traditional breathable finishes such as limewash.
The benefits
By maintaining the breathability of building materials, our products ensure your home stays drier, healthier and protected for decades to come.
- Keeps the paint looking better for longer without peeling or flaking
- Helps to prevent cracks caused by trapped moisture
- Discourages organic growth and algae
- Reduces the risk of damp patches appearing inside your home
- Reduces the need for repairs and repainting, saving you money over-time
Explore breathability
The Science of Breathability
Discover how breathability works and the cutting-edge science behind how our highly breathable formulation breathes.
How Can Paint Breathe & Repel Water?
Many believe a paint can’t do both, but Emperor Paint proves otherwise. Learn how our nano-technology provides the best of both worlds.
How Breathability is Tested
Discover how breathability is tested to provide a clear and measurable indication of how effectively a paint allows your home to breathe.
Frequently Asked Questions
What do we mean by breathable?
Breathability is a term used within the building industry to describe how a substrate allows water molecules and air molecules to pass through it. If a surface has high breathability, this water vapour is able to freely pass through the surface ensuring it stays dry.
How has the breathability of Emperor Paint products been tested?
We took our products to a UKAS accredited laboratory to test all aspects of Emperor Paint products, including water resistance, durability, heat retention and breathability. To test the breathability of Emperor Paint products samples coated with each of our products were compared against untreated samples.
The results found that Emperor Paint products did not adversely affect the water vapour resistance of the substrates they were applied to. The SD value (breathability level) for Emperor Paint products was found to be below 0.03, well below the 0.5 which is often considered breathable by British Standards. This meant that the products passed the BS EN ISO 7783:2011 (water vapour diffusion) Quality Standard.
Are standard masonry paints breathable?
Unfortunately there is a large amount of misinformation when it comes to the breathability of masonry paints. The reality is standard masonry paints have poor breathability. This is because they are acrylic-based formulations, which do not allow surfaces to naturally breathe like they would do if they weren’t painted.
Even some paints that refer to themselves and breathable or microporous do not have enough breathability to prevent problems. Emperor Masonry Paint is highly breathable with an SD value of 0.03, meaning it is as breathable as limewash and does not adversely impact masonry’s ability to naturally breathe.
Are masonry sealers breathable?
A masonry product that you may encounter are masonry sealers or brick sealers. These do as the name would suggest and seal the surface from the outside, preventing water entering the masonry but also preventing moisture escaping at the same time. This is because they often create a film on the surface of the masonry.
Emperor Masonry Creme absorbs into masonry and chemically bonds to the material instead of creating a film. This means it does not seal the pores of the masonry in any way and allows the masonry to breathe naturally. Emperor Masonry Creme has an SD value of 0.01, meaning like Emperor Masonry Paint it does not adversely impact the breathability of masonry surfaces.
Should you use a highly breathable paint on older properties?
Breathability is crucial for properties of any age, whether a listed building or a new-build house. The reason why breathability is mentioned as particularly important for older properties is that these structures generally have more moisture-related problems and the damage that can be caused from the build-up of moisture could be more significant. This said, for the long-term health of any masonry it is important to use a highly breathable product that will not trap moisture and allow your home to naturally breathe.
Should I remove previous paint before applying Emperor Masonry Paint?
You do not need to remove any previous paint from a surface before applying Emperor Masonry Paint. While this previous paint is likely to have lower breathability, by applying Emperor Masorny Paint on to the previous paint, you help prevent moisture entering the wall and thus reduce the level of moisture that needs to escape.
Any moisture within the property will eventually breathe out of the wall, the process will just be slower than if you applied Emperor Masonry Paint to an unpainted wall.
We're here to help
Our dedicated team are on hand to help you no matter what the problem is.
You can get in touch with us by emailing [email protected], calling 01254 936121 or by chatting to us on Whatsapp.